Friday, May 17, 2013

Good Problems at JCD

Things have been extremely stressful in the studio this week due to the upcoming recital. There have been two major areas of focus: the yearbook, and the ticket sales. The yearbook has ads for just about every dancer that ranges from full page, half page, or quarter page. It also includes advertisements from companies that paid to have their logo in it. With more than 50 dancers (some of whom bought about 15 ads each) this is a long and complicated process. Ad sales were through the roof this year, which is an amazing thing financially and aesthetically, but this means that creating the yearbook took about 3 days straight of work. The most important part of this is that there is absolutely zero human error and that every single add that was purchased makes its way into the book. We finished this just under the wire and got the yearbook in to the printers just in time to make sure they are all ready for the show. The second thing we have been focusing on is the ticket sales. Jordan Center Dance's recital is held annually at Tri C Eastern Campus. It is a great location but the theater holds 600 people and every single one of these seats have been purchased two weeks before the performance. As a result there are several families who were not able to purchase tickets and due to fire codes will not be allowed into the theater to see their child perform. While overselling is a great problem to have, it does create an issue. We came up with the idea to have a live feed streamed to a tv in a room on campus to allow parents to see their children, even if it is not in person. However, this creates another problem as the room with the tv is the room we generally use as a dressing room for the dancers. We are now in the process of trying to find other space for dancers to change if, come showtime, we are not able to get everyone into that theater. We're also working on having parents trade tickets if they bought more than they need and have gotten a few members of the waitlist seats in the theater.
Maddie and Sigal

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